Comparative Politics

Following the Norms or Following the Crowd?



We investigated the role of information about social norms in shaping people's policy preferences concerning the current hate speech situation in Japan. More specifically, using a web-survey experiment, we tested whether two types of information, bandwagon message and anti-discrimination message, would influence the respondents' attitudes towards government regulation against hate speech. Our analysis shows that the bandwagon message slightly changed some individuals’ responses to hate speech regulation and made them conform to the majority opinion. To be more precise, those who are predisposed to give socially desirable answers were more influenced by the bandwagon information. The anti-discrimination message also slightly changed the individuals’ responses but in the opposite direction.


Thumbnail image of Murakami&Nishizawa APSA2020 Following the Norms or Following the Crowd.pdf


Log in or register with APSA to comment
Comments are not moderated before they are posted, but they can be removed by the site moderators if they are found to be in contravention of our Commenting Policy [opens in a new tab] – please read this policy before you post. Comments should be used for scholarly discussion of the content in question. You can find more information about how to use the commenting feature here [opens in a new tab] .